ProBlogger’s Guide to Blogging for Your Business by Mark Hayward

By Mark Hayward

As a company proprietor you don’t have the time to take the trial and mistake strategy, you would like aid from anyone who’s performed all of it ahead of and will assist you construct a profitable weblog in your company, correct from the start.

In this 143 web page e-book, company proprietor, activist, and running a blog trainer Mark Hayward courses you thru making a winning on-line presence to your business.

Take the Guesswork out of Blogging
ProBlogger’s consultant to running a blog to your enterprise takes the guesswork into bankruptcy running a blog and it’s excellent for you should you are:

time-poor: you don’t have time for guesswork and dead-ends
action-oriented: you need to do, now not read
targeted: that development a enterprise web publication will take time
astute: you’re no longer searching for get-rich-quick gimmicks
human: you don’t are looking to suppose beaten of frustrated
made up our minds: you must succeed

Step-by-Step suggestion to avoid wasting Hours of Time and unending Frustration
By the time you’re accomplished this book could have helped you:

organize a WordPress weblog… with none technical know-how.
behavior certain key-phrase learn… whether you’ve by no means performed it before.
comprehend your on-line festival… even if they’re round the corner, or at the subsequent continent.
construct a robust social media footprint… no matter if you don’t be aware of the very first thing approximately discovering “followers.”
Set a winning enterprise running a blog procedure… it doesn't matter what your product or market.

What’s during this eBook?
Over 12 basic, sensible chapters, Mark distils his event as a bricks-and-mortar company proprietor who equipped his customers utilizing uncomplicated, comparatively cheap on-line methods.

Defining running a blog and the way it's going to profit your business
Defining your goals
Getting begun with blogging
selecting and registering a site name
fitting WordPress
Intro to WordPress plugins
constructing a content material process and editorial calendar
constructing content material principles and combating running a blog frustration
Publishing your first weblog post
discovering readers and site visitors in your blog
Optimizing Flickr and YouTube to your blog’s on-line presence
developing your social media footprint and measuring your running a blog ROI

A useful consultant to accomplish Your targets – it doesn't matter what your business
Practical initiatives on the finish of every bankruptcy allow you to enforce Mark’s mentoring in a manner that matches your enterprise, and your customers.

Because this book is written in a realistic, step-by-step means. You’ll be running a blog prior to you recognize it and your corporation will be:

attaining the best people
construction your consumer base
growing to be your brand
setting up profile and effect inside your industry

Blogs point the taking part in box and allow you to play with extra tested opponents on your – however the key's to begin.

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Extra info for ProBlogger’s Guide to Blogging for Your Business

Sample text

There are minimalist themes, colorful themes, industry-specific themes. In fact, there’s an almost limitless number of themes to choose from for your new blog. You also have the option of free themes or premium themes. The major difference between free and premium themes is that the free options typically don’t offer any type of support if you have questions or queries, whereas the premium versions may offer you support with installation, layout, and sometimes even best practices for search engine optimization.

When you feel as if you have a suitable domain name candidate, go ahead and undertake the steps to purchase and register it. com, but feels it might be a little too long. com. To his surprise and delight, the domain is available, so he registers it immediately. As he readies himself to purchase web-hosting space, he’s already thinking excitedly ahead to installing blogging software. 5. With your domain registered, decide on a web-hosting plan for your blog. Keep in mind that a shared plan should be fine for your purposes, and consider whether you’ll likely be hosting more than one domain in the future.

There are minimalist themes, colorful themes, industry-specific themes. In fact, there’s an almost limitless number of themes to choose from for your new blog. You also have the option of free themes or premium themes. The major difference between free and premium themes is that the free options typically don’t offer any type of support if you have questions or queries, whereas the premium versions may offer you support with installation, layout, and sometimes even best practices for search engine optimization.

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